The “VP for Sony’s everything”, Kevin Butler, does some of his best work yet in the newest PlayStation Move ad. When the product you’re pushing closely resembles a child’s toy the best way to market it seems to be taking jabs at your competitors. Kevin mocks the Wii’s motion controller range and pokes fun at Natal’s “red ball” videos in his video from the future. That’s right Kevin is contacting us all the way from November 2010 where everyone eats their food out of straws.
The PlayStation Move is set to release fall of this year. Check out the hilarious video and follow Kevin on Twitter.